Marking the return of a true cultural icon, adidas Originals brings back the iconic Samba Classic silhouette for 2017, kicking things off with a premium made in Germany edition. Faithful to the original form of the football-inspired silhouette, the Samba has been reproduced in its purest form, [...]
Quarterly profits at Adidas rose by nearly a third as world’s second biggest sportswear group notched up rapid growth in its key North American and Chinese markets. The German group said that in the three months to March net profits had jumped 30 per cent to €455m, while sales rose 19 per cent [...]
Adidas AG aims to increase its sales by 40 million pairs of sneakers annually, to more than a half-billion by 2020, largely by appealing to fashion-conscious teens and urban hipsters. At the heart of that effort: a decades-old shoe named after a retired tennis player who lives in South Carolina and [...]
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