The store was launched by cricketer and adidas athlete, Rohit Sharma. The new store located at Express Avenue Mall, spanning across 7,100 sq.ft. introduced the international retail concept – ‘HomeCourt’ to the city adidas on Thursday opened its new HomeCourt store in Chennai, the [...]
Cricketer Rohit Sharma at a promotional event for Adidas after the inauguration of a store in Chennai. Flamboyant India batsman Rohit Sharma feels cricketers have a short shelf life and they shouldn’t complain about burnouts.Stating that he doesn’t believe in taking a break citing tight [...]
Quarterly profits at Adidas rose by nearly a third as world’s second biggest sportswear group notched up rapid growth in its key North American and Chinese markets. The German group said that in the three months to March net profits had jumped 30 per cent to €455m, while sales rose 19 per cent [...]
Adidas AG aims to increase its sales by 40 million pairs of sneakers annually, to more than a half-billion by 2020, largely by appealing to fashion-conscious teens and urban hipsters. At the heart of that effort: a decades-old shoe named after a retired tennis player who lives in South Carolina and [...]
Another step in the company’s commitment to create one million pairs of shoes made from Ocean PlasticTM in 2017. adidas set to release three new Parley running shoes on May 10. adidas x Parley Run for the Oceans digital event brings the movement closer to its global community. Four Major League [...]
adidas strategically partnered up with Carbon to create the first performance footwear crafted with light and oxygen adidas strategically partnered up with Carbon to create the first performance footwear crafted with light and oxygen Digital Light Synthesis enables adidas to bring the most [...]